Insight™ Selling in the Hospital

Target Audience: Tenured sales representatives, contract sales teams, national account managers, and others who sell in the hospital environment

Use customized role-plays and application exercises to practice hospital selling situations using their own products, market and customers
Work in teams to develop profiles of your company’s key hospital decision makers, influencers and economic buyers
Create a strategic overview map of your company’s hospital strategy and key players
Identify buying motivations and styles for each customer type
Practice delivering value propositions and sales dialogue according to the customer

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