Frequently
Asked 
Questions
tPeopleest
Clients
Who
is Agentive?
What makes Agentive
unique?
Why work with Agentive?
Background information
Contact Info
Agentive's
clients
Partial
List of Clients:
- Abbott
Laboratories
- Bayer
- BioDerm
- Bristol-Myers
Squibb
- Byram
Healthcare
- ConvaTec
- C.R.
Bard
- Curative Technologies
- Datatel
Software
- Derma Sciences
- Eisai,
Inc.
- Health Industry Distributors Association (HIDA)
- Lifecell
- Mead
Johnson Nutritionals
- Mentor
Urologicals
- Nucryst Pharmaceuticals
- Physician Sales and Service
- Quidel
- Rusch
- Songbird
Hearing
Back
to Top
Who
is Agentive?
- Agentive
is a group of experienced sales, marketing and training
executives primarily from the medical industry. We are
dedicated to improving the effectiveness of your sales
and marketing strategy.
- Agentive
delivers proprietary sales training and management clinics
geared towards your products and services. Participants
appreciate our "real world," application-based
approach.
- We
can help extend the effectiveness of your sales, management,
or training staff by taking on projects that your group
simply does not have the time or sometimes the expertise
to get done alone.
Back
to Top
What Makes Agentive Unique?
We understand
your challenges because we've done your job.
- Each
of us has had P&L responsibility.
- We
have all held key management positions in sales, marketing
and training in rapidly growing and changing organizations.
- We
have all been successful sales representatives consistently
ranking in the top 5% of our respective organizations.
We
believe that nothing happens in an organization until someone
sells something.
- Our
ultimate objective, regardless of the project, is to help
the organization increase sales and profitability.
- We
speak the language of sales - clear direct communication
that helps the sales force communicate with customers
more effectively.
We
deliver personalized, cost-effective service.
- One
or more of the managing partners is directly involved
throughout the project.
- Our
projects are priced according to the objectives to be
met.
- You'll
know what your total costs will be before we begin.
Back
to Top
Why
work with Agentive?
In today's
competitive business environment, the sales and marketing
executives we work with face the same challenges:
- How
do I increase sales?
- How
do I improve my profit margins?
- How
do I attract and develop talented people?
- How
do I make sure I am getting the most out of my sales team?
At
Agentive we begin every project or program with a similar
question:
"How
will the successful delivery of this project or program,
enhance the effectiveness of this organization's sales and
marketing effort?"
Whether
we deliver a selling skills or sales management workshop,
a competitive market analysis, or a CD-Rom on the subject
of managed care, it all comes down to one simple goal:
Help
the company increase sales and improve profitability.
Back
to Top
What
is the background of the management team?
Positions We Have Held:
- General
Manager
- Vice
President of Sales and Marketing
- Vice
President of Sales
- Vice
President of National Accounts
- Vice
President of Customer Service and Sales
- Director
of Marketing
- Director
of Training
- Group
Product Manager
- Regional
Sales Manager
- Manager
of Customer Service and Telemarketing
Companies
the Managing Partners and Associates Have Been Employed
by:
- Baxter
- Boehringer
Mannheim Diagnostics, a division of Roche Pharmaceuticals
- Byram
Healthcare
- ConvaTec,
a division of Bristol-Myers Squibb
- Coram
Healthcare
- Critical
Care America
- C.R.
Bard
- Gillette
- Health
Infusion
The
People
Managing
Partners
Kim Rowe
Eileen Woods
Maura Halligan
Associates
Mark Woods
Kim
A. Rowe
Kim
Rowe, one of the founding partners of Agentive, has been
an independent
marketing and sales consultant to the medical and pharmaceutical
industries
since 1993. At Agentive, Kim provides clients with Marketing
and Sales
Performance Development expertise, including assessment,
training, coaching,
and project management. Kim produces custom workshops for
sales
representatives and managers; sales training and product
training materials
in written, CD-R and online formats; and coaching teleclasses
that extend learning
into the field. She teaches sales, sales management and
marketing courses,
including Coaching for Performance, Meeting Planning for
Sales Managers,
Laying the Groundwork for a High Performance Sales Team,
and Marketing 101
for New Product Managers. Her recent marketing project assignments
include
business plans and market plans; primary market research;
new product
introductions; market segment investigations; and competitive
analyses.
While in Marketing at ConvaTec, a Bristol-Myers Squibb company,
Kim developed
and implemented a strategic plan that successfully introduced
one of
ConvaTec's key products to an indication they had been previously
unable to
penetrate. She also led an interdisciplinary project team
to an on-time
launch of four new products in six months, managing the
process from
licensing through introduction to the sales force.
At C.R.
Bard, Kim held a variety of sales and marketing positions
of
increasing responsibility, moving up from Manager of Telemarketing
and
Customer Service through Field Sales and Sales Training
to Market Management,
where she managed a $20 million product line. She earned
the National
Territory Builder award for the greatest sales increase
in the company and
was a consistent sales force leader in percent of sales
forecast achieved.
Kim
is a board member of the Healthcare Businesswomen's Assocation - Metro Chapter and an active member of the New Jersey Association of Women
Business
Owners (NJAWBO), and of the Health Care Businesswomen's
Association. She is
on the Board of Directors of the Montgomery Friends of Open
Space, and is
a founder of the
farmers market in Montgomery Township, NJ.
Back
to The People
Back to Top
Eileen B. Woods
Eileen
Woods, a founding partner of Agentive, brings over
20 years of consulting, general management, sales management,
training, and sales experience to the organization.
Since
1994, Eileen has been an independent performance development
consultant primarily focused on the medical and pharmaceutical
industry. Her goal has been to help clients increase the
effectiveness of their sales and sales management teams.
To that end she has developed sales and sales management
training programs, field training and new hire programs,
product manuals and CD-Rs, and specialized programs on
a variety of topics such as Managed Care, Reimbursement,
and Selling to the Outpatient and Home Care Market.
Eileen
spent four years as a General Manager in the home infusion
industry in Atlanta. With Critical Care America and Health
Infusion (both now a part of Coram) she had complete P&L
responsibilities and managed sales, marketing and operations.
She also served as a trainer for new general managers. By
designing and implementing effective niche market strategies,
she was able to return two failing branches to expected
profitability levels in less than a year.
Eileen
spent five successful years at C.R. Bard where she held
positions as Director of Training and Telesales and then
Regional Manager for the Southeast Division. She designed
the entire training curriculum for Bard's Home Health division,
and as a Regional Sales Manager, her region finished #1
in the country.
Eileen
began her sales career with Boehringer Mannheim Diagnostics.
After achieving 110% of her sales quota, she was promoted
into the sales training department. There she
designed and delivered product and sales training for
three divisions
of the company as well as company distributors. She then
joined the marketing department as Product Manager for
Patient
Education.
Back
to The People
Back to Top
Maura
J. Halligan
Maura
Halligan brings over 20 years of consulting, general management,
sales management and sales experience to the company.
Since
1994, Maura has been an independent performance development
consultant focusing on sales and management skills in a
wide variety of major corporations. In addition to being
certified in a number of sales and sales management programs,
Maura has also written and delivered various specialized
sales programs such as C-level (CEO Level) sales programs,
Coaching Skills for the Remote Manager and Negotiating Skills
for the Non Sales Executive. She has created performance
development projects involving CD-R production, satellite
broadcasts and case studies.
Maura
has managed sales people in a wide variety of markets, including
selling infusion and home care services, capital equipment,
pharmaceutical-type devices and distributor sales. This
depth of experience has greatly enhanced her ability to
design and deliver successful "real world" sales
and sales management training.
From
1991 to 1994 Maura was the General Manager for the New York
division of Critical Care America which was eventually bought
by Caremark and is now called Coram. In addition to managing
sales, marketing, and operations, she was responsible for
negotiating joint venture agreements with hospitals.
Maura
began her sales career with Boehringer Mannheims' (now Roche)
Diabetes Products sales division, where she consistently
finished among the top 5 sales reps in the country. She
was a successful sales manager in the northeast for both
Boehringer and then Baxter's Dade division. Both of the
sales divisions that she managed were consistently ranked
the #1 division in the country.
Back
to The People
Back to Top
Mark
N. Woods
Mark
Woods brings over 25 years of experience in general management,
operations, sales, sales management, marketing and venture
capital acquisition to the company.
Most
recently he served as Vice President of Sales and Marketing
for the southern region of Byram Healthcare Centers Inc.
Mark joined the company after orchestrating the sale of
Health Products Depot to Byram.
In this
role he managed the implementation of all Byram operational
systems into the southern region including billing, information
systems, customer service and distribution. He developed
a strategic plan that not only increased sales by 350% but
also led the southern region to the highest operating profit
in the company. Mark designed Byram's first mail order catalog,
as well as the first web site and web-based ordering system.
Prior
to the sale of Health Products Depot to Byram Healthcare
Centers Inc., Mark served as the Vice President and General
Manager of Health Products Depot, a retail and wholesale
medical supply company with locations in Georgia and Florida.
As co-founder of the operation, Mark opened four locations
in Georgia and Florida and achieved ongoing profitability
in just fifteen months.
Before
starting Health Products Depot, Mark spent 13 years in various
roles of increasing responsibility at C.R. Bard. He was
a successful Sales Representative, Field Sales Trainer,
Product Manager, Divisional Sales Manager and National Field
Sales Manager.
Mark
began his career in consumer sales, working for the Personal
Care division of the Gillette Company, and then for Coty
Inc., a division of Pfizer.
Back
to The People
Back to Top
How do I contact Agentive?
Agentive Locations
Atlanta
Eileen Woods
Managing Partner
Phone:
404-378-7481.
Fax: 404-378-7481
E-mail: ewoods@agentive.com
Princeton
Kim A. Rowe
Managing Partner
Phone: 908-359-9665
Fax: 908-359-9623
E-mail: krowe@agentive.com
New York
Maura J. Halligan
Managing Partner
Phone: 631-226-0188
Fax: 631-225-1353
E-mail: mhalligan@agentive.com
Back
to Top
